Abe gives an explanation of why DOTPH Domains are still expensive:
There are so many factors why the pricing has been stagnant for years…
First, PH is not the most expensive — .TV is $38, .JP is $99, .BE is $39, .AT is $79, .NZ is $69, .CC is $39. The CNO namespace is universal and the ccTLD is country specific, so we can’t really compare prices for the two considering the fact that volume of domains are way way apart. The best scale would be to compare PH pricing with other ccTLD pricing.
Second, supply and demand — will lowering the price assure increase in sales? That is, will cutting the price into 3 folds create enough demand to triple the sales volume (thereby maintaining gross revenue)? Remember, it is still a business. Take for example the local hosting industry. It’s really expensive compared to the rest in the US. Can we point to a local hosting company that can match the pricing of DreamHost, 1&1, Powweb, etc?
Third, target market — this is in conjunction with #2 actually. I was told a huge percentage of .PH domains are bought for branding and IP by big companies and corporations worldwide. These are in the tens of thousands of companies who want to claim ownership of their domain name before other squatters do. The logic goes like — if PH domain sells domains at $100, eBay, Microsoft will still buy the domain; same way that they’ll pay if the price was just $10. The question becomes, will all SMEs and individuals buy PH domains instead of a .COM despite these changes? There’s no assurance there.
Fourth, protecting the existing resellers. This I only realized when I became a reseller. Say Resellers get their PH domains at $25/year and sell them at $30 per year. It’s still lower than $70/2 years to entice customers to buy from the resellers and not directly from dotPH.
Lastly, and this one’s my theory, self-preservation. Look at Microsoft — it was able to maintain its dominance and success because it had something people needed and only Microsoft can provide.
Do those explanations make sense to you, DOTPH enthusiasts?